Welcome to Catalyst Agency
Catalyst is a strategic, insights-driven, omni-channel, healthcare communication and innovation agency - Insights Driven - Healthcare Specialists - Industry compliant - Truly collaborative - On a mission to connect. Catalyst Agency. Making complicated things simple.
Medical Education
Healthcare communications is our specialty. We have successfully implemented long-running, pain education programs and campaigns for highly regulated products.
Pain Points of View™ - relaunch
As the agency of Record for PPoV, Collegium’s initiative to provide resources to support pain professionals, their patients, and caregivers. Our insights-driven strategy reduced SEM engagement costs by 43.7% and SEO Impressions increased by 1,824% year-to-year.
Pain Points of View™ - The Biochemistry of Pain
Part of our series of clinical, patient, and caregiver animations for Pain Points of View (PPoV) that has consistently achieved a #1 Google ranking.
Pain Points of View™ - Types of Pain: The Difference Between Acute and Chronic Pain
Part of our series of clinical, patient, and caregiver animations for Pain Points of View (PPoV)
Pain Points of View™ - Understanding the Differences: Between Tolerance, Dependence and Addiction
Part of our series of clinical, patient, and caregiver animations for Pain Points of View (PPoV)
Pain Points of View™ - "The Flapper" interactive print piece
One element of our "Pain is Personal" print campaign. An interactive print piece for healthcare providers to share with their patients in the office.
Pain Points of View™ - Understanding pain tear sheet
One element of our "Pain is Personal" print campaign. A tear sheet (and poster) for patients to self-assess in office.
PainBalance® - Pathophysiology of Pain Animation Series - Nociceptive Pain
Our series of twelve high definition, 3D animations on the pathophysiology of pain achieved their target reach within four months of launch.
PainBalance® - Pathophysiology of Pain Animation Series - Musculoskeletal Pain
Our series of twelve high definition, 3D animations on the pathophysiology of pain achieved their target reach within four months of launch.
PainBalance® - Pathophysiology of Pain Animation Series - Sensitization
Our series of twelve high definition, 3D animations on the pathophysiology of pain achieved their target reach within four months of launch.
Pernod Ricard - The Alcohol Talk
Social media campaign for Pernod Ricard to help educate parents and teens about how to reduce underage drinking. www.thealcoholtalk.com
Marketing
Our permission-marketing strategies are designed to target, attract, and engage often difficult-to-reach health care professionals. We develop innovative creative solutions to engage hearts and minds, and drive behavior change.
Actavis - Corporate Campaign
A campaign developed as the U.S. agency of record to promote Actavis Pharmaceuticals, a manufacturer of high quality, affordable generic pharmaceutical products.
Actavis - Product Advertising
Our trade campaign showcases Actavis’ ability to produce complex specialty products and its strong pipeline of new products.
Actavis - Injectables Business Unit Launch
Print campaign developed to build awareness of the launch of Actavis’ Injectables business unit.
KADIAN - Patient and Caregiver Site
Our digital marketing efforts for the KADIAN website were rewarded with 40% traffic growth each year over the four-year campaign.
KADIAN - Healthcare Professional Site
KADIAN’s healthcare professional site was designed to help clinicians better understand the benefits and risks of the product’s unique, extended release technology – with information, pain management tools and educational resources supporting the product’s formulation.
JDS Therapeutics
Redesign of brand identity and corporate website for JDS Therapeutics, a developer of natural, bioactive substances.